Top 5 Consumer Finance Apps in Ukraine: Q1 2022 Performance

The first quarter of 2022 saw dynamic trends in the performance of the top consumer finance apps in Ukraine. Here's a detailed look at the weekly downloads, active users, and revenue metrics for the top 5 apps:

Privat24 had consistently high download numbers throughout the quarter, starting strong with 172.6K downloads in the first week of January and peaking at 160.1K by the end of March. Active users fluctuated, beginning at 4.8M in early January and ending slightly lower at 4.3M in late March.

monobank: перший цифровий банк experienced a steady rate of downloads, with a slight dip in February. Downloads ranged from 103.2K in the first week of January to 94.6K at the end of March. Active users trended similarly, starting at 2.6M in early January and ending with a minor decrease to 2.4M by the quarter's end.

Old Ощад 24/7 showed a notable increase in downloads towards the end of the quarter, with weekly downloads rising from 40.6K in early January to 84.2K by the end of March. Active users also saw a slight increase, starting at 518.4K in early January and ending at 540.9K by the end of the quarter.

Sense SuperApp - online bank had varied download numbers, peaking at 53.1K in mid-February and dropping to 16.9K by the end of March. Active users mirrored this trend, starting at 410.9K in early January and ending at 429.2K by the end of March.

Ощад, a newer entrant, saw gradual growth in downloads, peaking at 31.6K in the last week of March. Active users increased steadily throughout the quarter, starting at 41.3K in early January and reaching 123.8K by the end of March.

For more detailed insights and data, visit Sensor Tower.